LecturersNews
Wrocław - Lider profilaktyki zdrowotnej

Custom-Med Lite in the media – a health education project noticed by institutions and regional media

The deployment of the Custom-Med Lite platform, carried out in cooperation with the Medical University of Wrocław and the City of Wrocław, has met with wide interest from the media, public institutions, and the educational and medical community.

The platform was launched as part of the "Wrocław się szczepi" campaign, whose aim is to support residents in accessing reliable knowledge concerning health prevention and vaccinations. By combining expert medical knowledge with modern educational solutions, the project has become one of the most interesting examples of cooperation between the public sector, science, and technology in the region.

The project was reported on, among others, by:

  • Uniwersytet Medyczny we Wrocławiu - describing the deployment as the first launch of the Custom-Med Lite platform in local government activities;
  • TVP3 Wrocław and Radio Wrocław - emphasizing the platform's role in modern health education and in countering disinformation;
  • Portal Polityka Zdrowotna - emphasized the use of microlearning and personalized content in modern health education;
  • Wrocław.pl, Wrocławskie Fakty, Wrocławski Portal, and Wrocław Open - drawing attention to the use of e-learning and short educational formats supporting the city's social campaign.

The media publications highlight above all:

  • innovative approach to medical education,
  • the use of microlearning and interactive educational materials,
  • personalization of content for various audience groups,
  • the importance of technology in preventive and social activities,
  • the cooperation between medical experts, local government, and the technology team.

For the Custom-Med team, this is an important confirmation that modern health education today requires not only reliable content, but also a properly designed user experience and effective digital tools.

Selected publications:

Photo: Tomasz Walów/UMW

Back

Related articles